Request a Free Consultation on Your Advertising

A free consultation with Kirk Donovan Enterprises is a conversation about three things: where your advertising stands today, the market you are trying to reach, and what you are hoping your advertising will accomplish. It gives you a chance to talk through your situation with an Atlanta-area advertising agency, whether you are weighing media buying on radio, television or outdoor, thinking about digital advertising, or looking at new creative work.

Kirk Donovan founded the firm in 1984, and his approach is to apply behavioral science to advertising. It starts from the view that an advertisement exists to prompt a response, which suggests a question worth asking about any advertising: what do we want people to do, and what in the message invites them to do it?

The consultation is for the people who make advertising decisions for a company or organization: owners, managers, and anyone who handles marketing alongside other work. It suits a business that has never advertised and wants to understand its options, and it suits a business that already advertises and wants to talk through what it is doing now.

It is also a place to start when you are considering a change. Traditional media and digital channels often feed each other, since a radio or television spot gives people a reason to look a business up online, and a website or social media page gives them somewhere to land. If you are deciding how those pieces should fit together, the services page is a good place to read first.

You do not need a finished plan. A little preparation makes the conversation more useful, so consider gathering:

• A list of the places where you advertise now, from radio and television to billboards, search, social media, email or your own website, and what you believe each one does for you.
• A description of your customers and of the places where they are likely to see or hear a message.
• The response you want from them, such as a phone call, a visit, a sign-up or an order.
• Anything you have tried that did not work, and your thinking about why.
• Your website address and social media pages, if you have them.
• A general sense of the budget you are working with, and any dates that matter, such as a season, an event or a launch.

The form on this page asks for your name, your email address, your phone number and a short message. The privacy policy explains how that information is handled.

A consultation is a conversation about your situation, and it does not come with a promise about any particular result. If you would rather ask a general question first, the contact page has the office address and a form for written messages. The office is in Covington, Georgia, and the firm serves Atlanta-area businesses.